Why does the language we use matter?

The language we use can either create barriers or build bridges to recovery.

By choosing our words carefully, we can foster a more supportive and compassionate environment for individuals struggling with substance use disorders.

The impact of the language we use

• Stigma Reduction – Words like “addict” or “junkie” carry heavy negative connotations, which can reinforce harmful stereotypes. Using person-first language (e.g., “person with a substance use disorder”) emphasises that the individual is more than their condition. Reducing stigma encourages people to seek help and reduces feelings of shame.
• Shaping Public Perception – The way media and general public speak about substance use disorders has a huge impact on how society views these disorders. Using accurate and respectful language can help to educate the public and dispel harmful myths.
• Impact on Self-Perception – Negative language can lead to internalised stigma, where individuals believe the negative stereotypes about themselves. This can hinder recovery by lowering self-esteem and increasing feelings of hopelessness. Positive, respectful language fosters a sense of dignity and empowers individuals in their recovery journey.
• Access to Treatment – Stigma associated with substance use disorders can create barriers to accessing treatment, people may avoid seeking help due to fear of judgment or discrimination. Language that promotes understanding and empathy can encourage people to seek the support they need.
• Promoting Recovery – Language that emphasises recovery as a process, rather than a one-time event, can be more supportive. Focusing on strengths and resilience can help individuals build hope and motivation. Using language that reflects medical understanding of substance use disorders helps to treat the condition as a health issue, instead of a moral failing.

Once we move away from judgemental terms and embrace empathetic and supportive language, we can create a more compassionate environment and promote hope, recovery and resilience.

Download our PDF here.